{"id":10910,"date":"2022-10-18T16:51:36","date_gmt":"2022-10-18T23:51:36","guid":{"rendered":"https:\/\/fuelmedical.com\/?p=10910"},"modified":"2022-10-31T09:46:55","modified_gmt":"2022-10-31T16:46:55","slug":"otc-hearing-aid-search-trends-according-to-google","status":"publish","type":"post","link":"https:\/\/fuelmedical.com\/otc-hearing-aid-search-trends-according-to-google\/","title":{"rendered":"OTC & Hearing Aid Search Trends According to Google"},"content":{"rendered":"\n
Google Trends is a Google tool used to analyze search traffic trends for different searched keywords and phrases. The figures are representative of interest in a searched keyword or phrase over time and provides comparisons illustrating the popularity of different search terms in relation to one another. We wanted to see if these trends could illuminate the relationship between hearing aid and OTC device popularity online. <\/p>\n\n\n\n
We chose to compare the terms \u2018otc hearing aids\u2019 and \u2018over the counter hearing aids\u2019 because \u2018otc hearing devices\u2019 and \u2018otc hearing instruments\u2019 did not have enough data to display in Google Trends. That indicates a low trend volume and that internet users are predominantly putting \u2018otc\u2019 before \u2018hearing aids\u2019 when searching for them.<\/p>\n\n\n\n