“A website and digital presence are at the core of a practice’s marketing strategy today. Whether patients are referred to a practice or starting with a Google search, the internet is often the first touch point along the patient journey.”
Kelly O’Keefe
Education
- Bachelor of Science in Business Administration, Marquette University
I started my career in the field of audiology as an inside account representative for Siemens (Signia) in Chicago. After four years, I relocated to Portland, Oregon, as a field account representative. In 2011, I moved into the digital marketing space as I oversaw AudiologyDesign, the web marketing agency of AudiologyOnline. Fuel Medical recruited me to become their Director of Digital Strategies in late 2016.
Growing up with a grandpa and aunt in private practices, I had an interest in healthcare and was able to spend some time helping around their offices. Realizing I wanted to pursue marketing as a career, my post-college role in audiology was a great first step. Today, I get to merge my interests in healthcare, marketing and entrepreneurship in my role.
At Fuel, my biggest accomplishment has been assembling and leading an incredibly talented team that produces first-class digital marketing services. Outside of work, I enjoy traveling and exploring new destinations, cooking and baking and attending live music and theater performances.
Community Involvement
- Member of the Human Rights Campaign
- Volunteer with ASCENT and Harry Barnes Society
Fun Fact
Inspired by Elton John and Billy Joel, I grew up playing piano. I later learned saxophone and guitar. Living in Chicago, I got to see Elton and Billy perform together at Wrigley Field.